SSG Product

SHAYO

The AI business development employee.

SHAYO is an AI employee built to find, qualify and convert opportunities — so your business development never stops, even when you do.

What SHAYO does

Not a tool you operate. An employee that works.

01

Outbound that never stops

SHAYO researches prospects, crafts outreach and makes contact across your channels — every day, without fail.

02

Qualification in conversation

SHAYO speaks with each prospect, asks the right questions and qualifies opportunities before they ever reach you.

03

Follow-up no human would sustain

Every lead is nurtured, reminded and re-engaged automatically — so nothing slips through the cracks.

04

Clear, honest reporting

SHAYO keeps you informed with concise updates on activity, pipeline and outcomes — no noise, just signal.

How it works

Five steps, repeated every day.

01Understands your business, voice and goals
02Identifies the right opportunities in your market
03Initiates contact across email, chat and phone
04Qualifies, books and hands off to your team
05Keeps following up until an outcome is reached

The Commercial Difference

Another sales hire isn't the only option.

Growing business development normally means adding more people, more management and more fixed employment cost. SHAYO offers a different model — a dedicated business-development system designed to research prospects, prepare personalised outreach, manage follow-up, qualify responses and surface genuine opportunities.

SHAYO versus a human salesperson — an illustrative annual cost comparison

Not a like-for-like replacement. A different way to build capacity.

SHAYO isn't intended to pretend that software can perform every function of a great salesperson. It is designed to handle specific parts of business development that are repetitive, research-heavy and easy to lose time on — allowing people to concentrate on conversations, relationships, judgement and closing.

What you actually pay

£440/ month

£5,280 annually.

A different way to add business-development capacity without immediately adding another full-time sales hire.

What SHAYO is designed around

  • 01Prospect research
  • 02Personalised outreach
  • 03Follow-up
  • 04Qualification
  • 05Opportunity discovery
  • 06Meeting generation / booking where configured

Implementation

SHAYO may require onboarding, configuration and/or integrations depending on the business. SSG will scope this with you before any work begins.

Start with SHAYOTalk to SSG